Smarter Retail Media, starts here.
One Platform, Total Control
Empowering Media Networks, Advertisers and Agencies to plan, manage, and measure campaigns with data, speed and precision.

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Advertisers
Access and build all of your campaigns across all Media Networks in a single place in a consistent way, providing you with peace of mind, organisation and full transparency so you stay in control at all times.
Agencies
Self-serve your bookings and brief all Networks in one, saving you time and effort.
A collection of applications, supporting the entire campaign cycle

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AI led insights
If you know what worked and why, you can optimise your plans quickly and efficiently to make your campaigns go that bit further and start reaping the returns.
Leverage the power of AI and data to better price and understand your demand in the market to ensure you're proposition is as strong as it can be.
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Better decision-making starts by being in command of the information: with Plan-Apps, you leverage the power of data to build market-leading campaigns, housing your core workflow all in a single place.
Forecast performance, deadlines, utilisation and even liaise with your advertisers to drive efficiency and transparency.
Data driven planning
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Measure the full impact
Transparent, multi-method measurement powered by industry-leading standards. If you can activate it, we can measure it.
With a number of robust methodologies, live benchmarking and AI summaries, convert campaigns into digestible and actionable stories and insights.

Trusted by the largest FMCGs & retailers across the UK
Retailers use Plan-Apps to power their Retail Media Networks, and over 90% of the top 100 CPG brands use the platform to maximise every £ spent to drive stronger returns. Plan-Apps is quickly becoming the new standard in the retail media industry.

130%
Growth In Trending ROI
Ambient Grocery category subscriber

79%
Growth in weighted Brand ROI
Crisps, Snacks & Nuts category for Plan-Apps subscriber brand

2Bn
Media planned in the
Plan-Apps platform

70%
Increase in speed of campaign planning vs manual planning

1.9bn
Value in Retail Media traded daily in platform

54k
Media Performance studies generated

Built with over 15 years of Retail Media knowledge
Born 10 years ago, Plan‑Apps was built by retail media experts to bring clarity, collaboration, and control to commerce marketing.
Whether you’re a retailer managing media estate or a brand looking to scale investment intelligently, Plan‑Apps helps you work smarter, not harder.
“We created Plan‑Apps to solve the challenges we saw every day; disjointed systems, manual processes, and unclear performance. Today, it’s become the foundation for commerce media success.”
- Team Plan‑Apps
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